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<title>bizSugar / TheProfitRepairman / Commented News</title>
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<pubDate>Wed, 02 Jul 2008 15:14:19 -0500</pubDate>
<language>en</language>
<item>
<title><![CDATA[Run Your Small Business Like A Hotel To Be Successful!]]></title>
<link>http://www.bizsugar.com/Management/Run_Your_Small_Business_Like_A_Hotel_To_Be_Successful/</link>
<comments>http://www.bizsugar.com/Management/Run_Your_Small_Business_Like_A_Hotel_To_Be_Successful/</comments>
<pubDate>Wed, 02 Jul 2008 15:13:56 -0500</pubDate>
<dc:creator>TheProfitRepairman</dc:creator>
<category>Management</category>
<guid>http://www.bizsugar.com/Management/Run_Your_Small_Business_Like_A_Hotel_To_Be_Successful/</guid>
<description><![CDATA[What performance metrics do you want to monitor for your business unit on a continuous basis that are the most important and are very volatile for the achievement of operational and sales success? Also ask yourself what kind of precise micromanagement report you want, to whom should this report go to, and when and how often should this report be viewed when determining your businesses function and achievement ability.<br/><br/>9 Vote(s) ]]></description>
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<item>
<title><![CDATA[You are in the Service Industry, no matter what your business is!]]></title>
<link>http://www.bizsugar.com/Marketing/You_are_in_the_Service_Industry_no_matter_what_your_business_is/</link>
<comments>http://www.bizsugar.com/Marketing/You_are_in_the_Service_Industry_no_matter_what_your_business_is/</comments>
<pubDate>Mon, 02 Jun 2008 16:09:08 -0500</pubDate>
<dc:creator>TheProfitRepairman</dc:creator>
<category>Marketing</category>
<guid>http://www.bizsugar.com/Marketing/You_are_in_the_Service_Industry_no_matter_what_your_business_is/</guid>
<description><![CDATA[It does not matter what your product line is, service is the key difference to your success. Service builds a value-added benefit that can increase your client's retention rate and generate a higher asking price for your product line. From the very first sale to the one hundredth repeat sale from a satisfied, retained customer, it is the level and consistency of the service that you provide that allows your revenue streams to grow.<br/><br/>10 Vote(s) ]]></description>
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<item>
<title><![CDATA[Identify Express Service Potentials For Your Small Business]]></title>
<link>http://www.bizsugar.com/CustomerService/Identify_Express_Service_Potentials_For_Your_Small_Business/</link>
<comments>http://www.bizsugar.com/CustomerService/Identify_Express_Service_Potentials_For_Your_Small_Business/</comments>
<pubDate>Mon, 28 Apr 2008 12:22:29 -0500</pubDate>
<dc:creator>TheProfitRepairman</dc:creator>
<category>Customer Service</category>
<guid>http://www.bizsugar.com/CustomerService/Identify_Express_Service_Potentials_For_Your_Small_Business/</guid>
<description><![CDATA[Take a look around your business unit, listen to your associates and customers, keep abreast of market trends and your competition, and never stop asking yourself, &quot;Is there an opportunity to convert and deliver this or any process in the operations and sales functions to an express service module?&quot;<br/><br/>10 Vote(s) ]]></description>
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<item>
<title><![CDATA[Building Top of Mind Awareness and Brand Recognition for Your Small Business]]></title>
<link>http://www.bizsugar.com/Marketing/Building_Top_of_Mind_Awareness_and_Brand_Recognition_for_Your_Small_Business/</link>
<comments>http://www.bizsugar.com/Marketing/Building_Top_of_Mind_Awareness_and_Brand_Recognition_for_Your_Small_Business/</comments>
<pubDate>Mon, 14 Apr 2008 12:27:44 -0500</pubDate>
<dc:creator>TheProfitRepairman</dc:creator>
<category>Marketing</category>
<guid>http://www.bizsugar.com/Marketing/Building_Top_of_Mind_Awareness_and_Brand_Recognition_for_Your_Small_Business/</guid>
<description><![CDATA[Billions and billions of dollars a year from every industry and various product lines are spent to perform these above functions. Do you? No, not spend billions of dollars, but do you incorporate top of mind awareness and brand recognition within every one of your sales and marketing calls?<br/><br/>12 Vote(s) ]]></description>
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<item>
<title><![CDATA[Radical Sales And Marketing For Your Small Business]]></title>
<link>http://www.bizsugar.com/Sales/Radical_Sales_And_Marketing_For_Your_Small_Business-1/</link>
<comments>http://www.bizsugar.com/Sales/Radical_Sales_And_Marketing_For_Your_Small_Business-1/</comments>
<pubDate>Mon, 07 Apr 2008 14:45:12 -0500</pubDate>
<dc:creator>TheProfitRepairman</dc:creator>
<category>Sales</category>
<guid>http://www.bizsugar.com/Sales/Radical_Sales_And_Marketing_For_Your_Small_Business-1/</guid>
<description><![CDATA[The meaning of the adjective radical is &quot;not bound by traditional ways or beliefs.&quot; Here are the &quot;must dos&quot; of a seasoned business unit's radical salesperson and marketer.No stone goes unturned in your search for new leads and clients; no sales idea is too silly or stupid to try; you sell to everyone, every day, no matter what their size; you sell more than you market; you utilize yield management techniques; you just do not leave collateral, you collect a database for follow-up; you go down swinging and then get back up for another round; you are always in &quot;selling mode;&quot; you network, not just talk to people; you are &quot;it,&quot; no one but you can make it happen; when you fail, you succeed by learning from it; you start your day with a goal and focus on its achievement; you look for ways to sell to prospects that others are not; you carry your business cards with you everywhere; wherever you go you see a future client; no matter how many no's they have given you, you write down phone numbers from passing businesses on the street; you see customer obstacles as an opportunity to get testimonial referrals from them by meeting their expectations; you work on the probability theory; you radiate confidence and bring direction to clients; you take ownership of your sales 100%; you are out finding new revenue generation that your competition never knew existed and selling to them before they do; you see doors of opportunities, not slammed ones in your face; you are asking for the sale every time, in all possible ways, with each client you communicate with; you are a relentless &quot;door knocker&quot; and grass roots marketer; you look at your sales reports for new business that purchased from you; you drive the desire and passion for each sale with every presentation; you fight tooth and nail to retain a client and make new ones every day when you come into work; you smile until it hurts just to go to bed and wake up to attack your business leads all over again tomorrow.Are you ready for the challenge? Are you ready to become a radical salesperson and marketer for your business unit? Why not? Are you afraid to get a little emotional about your sales and marketing? Only emotional selling sells to clients on a regular basis with consistency. No one wants an order taker in their sales department; your product line is not that special to afford you that luxury. If you are not emotional about the product line that you represent, your sales will never reach full capacity.Keep it (sales and marketing campaigns) simple (KIS theory) for the biggest bang with the fewest bucks! Oh, by the way, the above sentence is the longest sentence in this article. Do you know the reason why? Because it is aggressive and unconventional and &quot;not bound by traditional ways or beliefs,&quot; just like what a radical sales and marketer for your business unit needs to be.Go be radical today!http://theprofitrepairman.com/<br/><br/>10 Vote(s) ]]></description>
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<item>
<title><![CDATA[Stop Looking For The Quick Fix For Your Small Business]]></title>
<link>http://www.bizsugar.com/Management/Stop_Looking_For_The_Quick_Fix_For_Your_Small_Business/</link>
<comments>http://www.bizsugar.com/Management/Stop_Looking_For_The_Quick_Fix_For_Your_Small_Business/</comments>
<pubDate>Mon, 31 Mar 2008 15:02:37 -0500</pubDate>
<dc:creator>TheProfitRepairman</dc:creator>
<category>Management</category>
<guid>http://www.bizsugar.com/Management/Stop_Looking_For_The_Quick_Fix_For_Your_Small_Business/</guid>
<description><![CDATA[Instead, start understanding that most good plans to success are not the winning lottery ticket. You must always set a goal and continuously measure it with reliable statistics and logical data for comparisons, monitoring its progress, and taking corrective actions to get back on track. Achievement is like building a home. It must be pre-planned, budgeted for, executed with daily hands-on management, have managed solutions (contingency plans), and be ready for situations when other ways to achieve the end result must be applied within a finite time frame.You must always make sure that your foundation is laid correctly and is &quot;rock-solid&quot; before you move on to the next phase of your &quot;finishing schedule/plan.&quot; Always keep a fresh visualization of what the finished product/goal needs to look like and have several benchmark signoffs along the way to make sure that you are on pace. Goal achievement does not happen overnight, and a lot of people, both directly and indirectly, come into your life that factor into your achievement or non-achievement of those goals. Depending on others to follow through or play a part in your goals must be an understanding.You cannot go from A to Z in your goals, without &quot;C&quot;ing that &quot;U-R&quot; going to meet &quot;X&quot; person along the way, who will contribute to or detract from your achievement. Reaction to that exterior catalyst must be planned for, and you must understand that your goals have to unfold, like this blog, one page at a time. &quot;To the World you might very well be one person, but to one person, you might very well be the World to their goals and achieving them.&quot;<br/><br/>12 Vote(s) ]]></description>
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<item>
<title><![CDATA[Remember the "Hook" when marketing your small business]]></title>
<link>http://www.bizsugar.com/Marketing/Remember_the_Hook_when_marketing_your_small_business-1/</link>
<comments>http://www.bizsugar.com/Marketing/Remember_the_Hook_when_marketing_your_small_business-1/</comments>
<pubDate>Thu, 28 Feb 2008 08:38:08 -0600</pubDate>
<dc:creator>TheProfitRepairman</dc:creator>
<category>Marketing</category>
<guid>http://www.bizsugar.com/Marketing/Remember_the_Hook_when_marketing_your_small_business-1/</guid>
<description><![CDATA[When you think of a hook, it is to grab the client's attention long enough for the sales process to begin between the buyer and seller.Even when you have the most wanted product around, if you do not inform customers where to buy it (the hook in this example), you will see very little quantity sold.<br/><br/>10 Vote(s) ]]></description>
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