Getting things done effectively in a startup requires total individual and team accountability. You can’t afford excuses and multiple people doing the same job. In my view, “taking responsibility” is the core element behind accountability. Many people hear responsibility as an obligation, but I hea Read More

The Buyer's Journey: Ask Yourself These 11 Questions

The Buyer\'s Journey: Ask Yourself These 11 Questions Avatar Posted by lkpetrolino under Sales
From http://spinsucks.com 8 days ago
Made Hot by: ObjectOriented on May 23, 2015 6:44 pm
Is your buyer's journey an effective one? Laura Petrolino has 11 questions to ask yourself to find out if you have a conversion-worthy strategy Read More
One of the most memorable experiences we had was dining at a Michelin-starred restaurant, Le Table de Patrick Raingeard. While sipping my champagne and feasting on perfectly cooked duck, I reflected on what a good job the restaurant had done to ensure our customer experience was elevated. Read More
You’ve probably heard the term ‘call to action’ mentioned when smart marketers talk about effective marketing. A call to action is a suggested action that guides people towards an outcome. This post is a guide that shows you how to turn your yawn-worthy call to action into one that has your reader Read More
Are you looking for ways to blog more efficiently? This post shows you 4 tricks on how to write a blog post in 45 minutes Read More
Believe it or not, it is possible to create content in partnership with your subject matter experts (SMEs) in a way that won’t drive you stark-raving mad, and in Episode 123 of the Content Marketing Podcast, we'll show you how. Read More

5 Employee appreciation ideas you wish you thought of before

5 Employee appreciation ideas you wish you thought of before Avatar Posted by devan under Management
From http://www.enmast.com 7 days ago
Made Hot by: fusionswim on May 23, 2015 4:53 pm
Buying gifts for employees is often more difficult that figuring out what to buy your in-laws for birthdays or the holidays. So how do you figure out how to show employees your appreciation for their hard work? Here's a few ideas I think you might like! Read More
In this latest #TYBCommunity round up we include posts about lead generation with Facebook ads, effective social media, shortcuts to rule Twitter, what you are doing wrong with your press releases, how to value people, habits of exceptional leaders, grow your business and more. Read More
I fully believe that every entrepreneur has the potential for success. But sometimes, unfortunately, we get in our own way. Here are a few ways you might be limiting yourself from becoming that superstar business owner we all know you can be.

If you're not killing it in your business, you might Read More

Wake Up - It’s the 21st Century, the Era of YouthNation

Wake Up - It’s the 21st Century, the Era of YouthNation Avatar Posted by BizWise under Social Media
From http://smallbiztrends.com 10 days ago
Made Hot by: deanuk on May 22, 2015 9:31 am
When sent a copy of “YouthNation: Building Remarkable Brands in a Youth-Driven Culture” by Matt Britton, to review, I was half expecting just another book on marketing and branding using social media.
As it happens, the book does cover the use of social media as a key branding and marketing tool, Read More

Three Key Voluntary Policies for Women

Today 4 in 10 women are the sole or primary breadwinners for their families,¹ and they do more than twice the amount …
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Fiona McEachran: In Love With Marketing

All small business owners must get acquainted with marketing, but for Fiona McEachran it was a match made in … More
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