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When it comes to acquiring customers, most people focus on the cool kids of social networking like Facebook and Twitter. But sitting at the front of class with a lot of ambition is LinkedIn. More than a digital rolodex, LinkedIn is fast becoming a publisher, super connector, economic data specialis Read More

Here are five things any front-line employee can do to welcome customers, make them feel wanted, give them comfort that you are there to serve, and actually enjoy the interaction! Read More

By Vic Anandan

Every industry has its own set of standards and regulations that the business must comply with in order to be deemed credible and trustworthy by customers. Depending on the industry you operate in, the standards might differ. Here are some of the major industries and the internati Read More

Wouldn't it be cool if business owners got to draft people like the NFL does? Here's why a content marketing specialist needs to be the first pick for ANY business. Read More

By now I'm sure you are familiar with Google's social layer known as Google + and perhaps you already know about Hangouts on Air. Hangouts on Air or, as they are sometimes referred to, HOA's are live online videos that are broadcasts to your Google+ page or profile and your YouTube channel at the s Read More

First we had radio. Then we had MTV. Eventually we got YouTube. Now, could music visualizers be the new jam?

Maybe! Because if you’d like to experience electronic band George & Jonathan’s third album, you can of course listen to it on iTunes or SoundCloud, but better still, you can head to their Read More

Believe it or not, winter is finally behind us, spring is (mostly) in bloom, and summer is just around the corner. While that progression is a good thing for those of us who enjoy being outdoors, it also means that businesses all over the country are beginning to scramble to hire a new class of col Read More

What strategies does your marketing team use to write social copy that gets people to click and convert? We rounded up 12 experts. Here are their responses. Read More

Creating a better business both in terms of business generated and an increase in the number of clients is all about mastering and identifying the right steps. Read More