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Stories of Zappos, the online shoe retailer, and how they have pioneered a new way of doing customer service, using social media, and selling products online are now all over the business and trade media. From their policies such as paying new recruits to quit within their first 60 days (arguing it costs less in the long run) to having a manifesto of ten principles that guide their customer servi Read More

It’s About Leadership: Shane Gibson Talks About Sociable! Book interview from Books on the Radio. 30 minute podcast on social media marketing. Read More

It's one of the most famous quotes from the greatest thinker of the 20th century: "Imagination is more important than knowledge." Applied to quantum physics and the "Theory of Relativity" he might have been right. But did he miss the mark as applies to business? Come find out... Read More

It is important that you as a salesperson know your business and the prospect’s business well enough to be able to make improvements. You must be well-equipped and well-informed about your product and service offerings and how they create value for your customers. However, that knowledge can’t be allowed to overrule other possibilities. Read More

Steroids have been in the news this past week with Mark McGwire's admission that he used steroids while playing Major League Baseball in his interview with Bob Costas on the MLB network. Read More

Do you have small business startup fears to overcome? What fears do you face when considering starting a small business of your own? Do you fear failure or something else? Do you have a list of what scares you the most? Don't let any of these fears destroy your small business ambition. Instead, check out guide Susan Ward's "Don’t Let Fear of Failure Stop You From Starting a Small Business" in Abo Read More

In the end our successes and our failures have more to with what we believe and the actions we take than any external factor. Regardless of the goals and targets set for you, your personal and professional development are primarily your responsibility. Don’t simply accept the goals and targets that are given to you. Read More

Looking for some budget online marketing ideas? Small business owner Michelle Strassburg shares her best tips in this guest post. Read More

Which comes first, like or trust? Do customers need to believe you or think you're a great guy? Which is most important -liking you or trusting you? Read More