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Venture capitalist Paul Graham expressed an under-appreciated nugget of wisdom in his article on mistakes that kill startups.
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Twitter used to be really intimidating for new users. You had to figure out the jargon, symbols, and how to effectively use it on your own. But no more! Twitter has published a how-to guide for businesses. Read More

Salespeople represent their company’s brand as well as their own. They must behave and act in accordance with the values and meanings of those brands. Their ability to walk the walk makes and keeps clients. Acting inconsistently with those brand promises is a fast and certain way to lose clients. Read More

What was your vision when you first wanted to become an entrepreneur? Did you just want to build a business that would fund your dream lifestyle? Read More

In advertising and marketing, the humble adjective is key! The power of description can transform the mundane into the compelling, the common into the exceptional, and in the case of one restaurant...the tasty into the mouthwatering and delectable! Tips and advice to describe your business to success and profitability... Read More

If your customer is your real friend you will want him to make money — and salespeople can’t make money unless the customers do. Read More

Think verbal communication is the only necessary skill in sales? Think again! Author Ralph Allora discusses the need for excellent written communication as well. Read More

A Golfers guide to Project Management Success. A good game of golf and a well run Project have a number of key traits in common. Read More

Most of us are aware that insights into human behaviours can guide our sales strategy, but how many exactly put this into action? Read More