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When a market does not exist, an entrepreneur must create it or recognize a need for it. At this stage, it is important to identify those potential customers who dare to test the product or service and are willing to provide feedback about its use. These customers are pioneers and deserve special t Read More

With so much information floating around, how do we know what to believe when it comes to SMB marketing? Understand these six small business marketing myths and how to break through the white noise. Read More

After you've been sharing updates for a while and have attracted some followers to your Company Page, you're going to want to start paying attention to the analytics that LinkedIn provides, called LinkedIn Insights. Read More

I ran a basic level split test, serving two identical ads to my blog's readers: one (version A) in a popup, another (version B) as a call to action inside of a blog post dedicated to the subject. The latter outperformed the former one threefold! Read More

2012 has been a year of change in social media. from facebook buying instagram to the twitter and linkedin break-up, we have seen many updates and changes to the social media world that we never saw coming. The most important part of learning about these changes is making sure that they are weaved Read More

Rebecca Matter gives you five tips you can use to make sure your follow-up emails to clients get read – and are easily understood – to give you a better chance of getting a response. Read More

Is there an "ideal" age to do a startup? Not really-- both age and youth have there pros and cons. Without question it is easier to pull off the time demands of a startup when completely unencumbered, but age brings wisdom that youth lacks. Read More

Back in 1995, a public television show called the Computer Chronicles made an episode about an emerging technology: "The Net."

We found the video after venture capitalist MG Siegler embedded it on his blog.

It's pretty insane how far things have come in the last 20 years. Read More

The 11 resources for becoming an awesome guest blogger are all you need to really kill it with blogging. Let’s get right to the meat. Read More