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First, let’s clarify what Local Search is and is not: Local Search is where your business is listed on a directory by location, or listed in “local” results on search engines – like when someone searches for “web design company in warsaw, indiana“. Local Search is not the same as natural search eng Read More

In a lot of ways, the information technology revolution hasn't really begun for many smaller companies as it has for larger companies. But a good multi-disciplinary technology consultant can help you identify opportunities you may never have considered. Read More

As far as I'm concerned , pagerank is gone. So, those who are going for link building from high PR sites would be very unhappy about this. Google hasn't officially announced anything though, if they have permanently dropped PR or are just modifying their parameters to make it even better and make i Read More

For Pinterest to work well for a business, its images need to be repinnable and gain plenty of repins. In this post, I analyse the most popular pins in some categories in Repinly to show what makes a pin more successful. Read More

Fiverr, the online marketplace for people to buy and sell services for $5, recently announced a new platform to better support the "gig economy".

The new platform includes a visually oriented design scheme as well as a number of new analytical tools that allow gig sellers to better manage thei Read More

Why would franchisees of a major fast food franchise use debit cards-with fees, instead of checks, to pay their employees? Why do Albert and Carol Mueller, franchisees of this chain, insist on paying their hourly employees with a debit card?

And, the debit card they’re using? It’s special. It (a Read More

A billionaire is born, but Shutterstock founder Jonathan Oringer says more money doesn't change a thing. On Friday, Shutterstock founder and CEO Jonathan Oringer became the first billionaire to emerge from New York's fast-growing tech start-up scene. Oringer founded the company in 2003, using 30,00 Read More

Simply being on social media isn't enough. You've got to have a plan for how you'll use it to brand your business. Read More

New entrepreneurs often seem to confuse viability with fundability. Certainly a non-viable business should be not fundable, but many viable businesses are also not fundable. Thus when an investor declines your funding request, you need to curb your anger and understand the real reason for this outc Read More