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Plenty of studies and small business pundits have attempted to delineate the differences between "founders" and people who just "manage" a business.

While their insights are interesting, it's important to ask yourself how much they should really matter. Read More

"You probably get all kinds of advice telling you that you should repurpose your existing content. Just to be clear, content repurposing is taking one piece of your high quality content at a time, and then using multiple channels of distribution and strategic repurposing to spread that content in d Read More

Did you know that one successful blog post can help drive traffic to your other blog posts as well? If done correctly, you can lead readers from one post to another, using these methods. Read More

Many business bloggers try to market their products and services online without a clear plan of action. It's one of the biggest mistakes they can make. The following is a ten step plan for promoting a business blog and getting some real, measurable ROI. Read More

Each year, tens of thousands of individuals and groups of people band together to take the plunge into opening a small business. It takes time, money and effort to open the doors and grow a business. The small business community faces tremendous hurdles from the start and mounting challenges throug Read More

A recent study by Borrell Associates claims that digital local promotions are set to outpace digital advertising by 65% over the next four years to $80 billion, by 2017. In this year alone: local advertisers are set to spend 81% more on promotions than media-based advertising. Read More

No matter what business you’re in, there’s more than one way to make money in your business. In fact, there are multitudes of ways to expand your cash flow.

Whether you sell products, services, or both, there are many opportunities to create new revenue streams that your clients will Read More

Cities can enhance their economic and social viability by keeping established small businesses from leaving their neighborhoods and encouraging them to invest in their locations. Small business owners may be more likely to invest in the growth of their businesses if they see their surrounding neigh Read More

Measuring and understanding your Web site’s performance is a process that is sometimes placed permanently on the “back burner”. Knowing how and why your site performs the way it does, however, can lead to greater success. Read More