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If you don’t have a marketing strategy in place for social media, then you are losing out on a huge customer base. For those who do have a social media presence, the question then becomes "How do you leverage social media to help grow your business?" Read More

Read on as we discuss in this infographic what purpose-driven campaigning is all about, what it has to do with the millennial customers, and how it can be integrated into digital marketing to produce results for your business. Read More

There are several businesses that are already using IGTV to grow their brand’s visibility. To that end, here are 3 ways you can use IGTV to grow and engage your Instagram audience. Read More

Accepting mobile payments is a must for your business. If you're wondering which to use, here are the top mobile apps to accept payments anywhere, anytime. Read More

If your business is publishing photos, then you could be taking advantage of the stock photo library link building method to improve search rankings.

What if you could take this to the next level and use images for link building purposes?

You can create image link opportunities, get backlinks Read More

2018 saw considerable advancements in the state of Facebook marketing.

The rising popularity of visual content, introduction of Facebook articles, canvas ads, boosted posts, the list goes on.

While all of these new features have added great value to the realm of Facebook marketing, the best r Read More

As a business owner, it’s important to be positive and optimistic for the most part. However, if you plan on being in business in the long run, it’s pretty unrealistic to think that nothing bad is ever going to happen.
Insurance is a great tool that can be used to protect you against the unexpecte Read More

Branding is everything to a business. It’s the way you present yourself to the public and the basis on which your products are designed. Since branding plays such a major role in the success of your company, it’s best to learn all you can about it. If you have a small business and you want to under Read More

Currently there is no professional certification, or standardized testing, as there is for accountants and lawyers, to see if you are ready to tackle the rigors of starting a new business. In fact, some pundits argue that the best entrepreneurs, including Bill Gates and Mark Zuckerberg, actually dr Read More