By Demian Farnworth:


To convert traffic to customers you have to start with a compelling and trustworthy offer. But just throwing up a button on your home page won't get the job done ...

We all do it … daydream about our website finally breaking through … getting the attention it deserves … Read More
Several years ago, I had an eye-opening experience while in the midst of venture capital pitches and fundraising discussions for my company, Lendio.com. I remember one particular VC who ruined his chance of partnering with us right from the start when he said:

"I don't know how anyone can be a p Read More
Mindshare is the time, energy, and dedication channel partners have to sell your products. If you can optimize the mindshare of your partners — sales will increase. Read More

When Great Employees Are Mismatch On Values

When Great Employees Are Mismatch On Values Avatar Posted by sundaydriver under Management
From http://www.mikemichalowicz.com 449 days ago
Made Hot by: justretweet on August 6, 2013 12:18 pm
My wife and I were looking to buy a car. We buy a car about every 6 or 7 years and always start the process by looking at all the new car models, and brands, and innovations. When you don’t buy cars too often, you need to first get caught up on all the new things out there. Who knew someone inven Read More
After entrepreneur Ilya Pozin suggested a list of the "9 things that motivate employees more than money" on Time's small business website, dozens of commenters debated whether or not cash was still king. Some readers worried whether Generation Y's focus on life experiences had dethroned the regular Read More
These 3 articles represent the top mindset shifts, techniques & tips, which my readers have thoroughly enjoyed over the last 6 months, and are a perfect way to jump-start the second half of the year. Read More

5 Best Social Media Campaigns Aimed at Mobile Users

5 Best Social Media Campaigns Aimed at Mobile Users Avatar Posted by wchingya under Social Media
From http://www.wchingya.com 449 days ago
Made Hot by: advertglobal on August 6, 2013 11:30 am
Learn how these 5 leading brands effectively increased brand awareness while incorporating mobile marketing into their social media campaigns. Read More

Sure-proof way to interact with your consumers online

Sure-proof way to interact with your consumers online Avatar Posted by JasonHJH under Customer Service
From http://smminsights.com 446 days ago
Made Hot by: fundpr on August 6, 2013 11:11 am
Let’s address the million-dollar question: How should brands interact with their consumers online?
Would appreciate your comments after reading the article. Read More

When Starting a Business, Is Passion Enough?

When Starting a Business, Is Passion Enough? Avatar Posted by dhennessy under Startups
From http://experts.allbusiness.com 447 days ago
Made Hot by: businessgross on August 6, 2013 10:51 am
We all know it takes a lot of passion to found a startup. The real question is, however, is passion enough? We asked 13 young entrepreneurs if there was more to their success than simply the drive to succeed. Read More
Trying to be a business leader by instilling fear in your employees and partners is never a good approach, but it is particularly devastating in a startup. Yet I see this approach used all too often by new entrepreneurs, most of whom are not natural tyrants, but who are fighting to mask their own i Read More

Learn How to Build a Firm Benefits Foundation

While health care reform hasn’t gone into full swing mode yet, your business can lay a firm foundation for 2015 by following …
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Benjy Portnoy @SmallBizElevatr Shares Sweet Solutions

Benjy Portnoy's first business was a little candy stand he set up when he was five to sell left over candy bars to … More
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