After you have defined goals for measuring social media ROI the next step is to establish a baseline, or internal audit, of where your organization stands now. You need to take an inventory of a variety of business variables (both financial and non financial) that you can use to determine social me Read More

Social Media Archetypes > Feast Interactive

Social Media Archetypes > Feast Interactive Avatar Posted by TejiriO under Social Media
From http://www.feastinteractive.com 389 days ago
Made Hot by: Marketing_Mashup on July 12, 2013 3:28 am
Social Media Archetypes make up the majority of the social media audience. Knowing this audience and engaging them with compelling content in appropriate ways is important. Read More
Continuing to use Excel to manage your growing business will cost more money than investing in an inventory management solution. Individuals who have made the transition from Excel to an inventory management solution have seen a quick return on the investment. Read More

Defining Goals and Measuring ROI

Defining Goals and Measuring ROI Avatar Posted by effectwebagency under Online Marketing
From http://www.effectwebagency.com 389 days ago
Made Hot by: BIZantium on July 12, 2013 1:58 am
For marketing professionals, measuring return on investment (ROI) is very important. With the right web partner providing effective tools and analysis, measuring ROI with web-based marketing efforts is easy compared to traditional channels where audience interaction is much more obscure. Read More

4Handy Websites for Finding Great Networking Events

4Handy Websites for Finding Great Networking Events Avatar Posted by macswomen under Strategy
From http://www.macswomenonline.com 386 days ago
Made Hot by: Webdev1 on July 11, 2013 11:51 pm
Seeking for best networking events to get started building wider strategic connections?

You've plenty of excellent options out there. A quick search on Google can provide you hundreds of websites that you can go to. To save you the time, we pick out the top 4 best websites that are worth your ti Read More
In this article I'll be talking about the 5 tricks your competitors know, but you don’t. In sharing this I hope to encourage you – helping you to realize that you have entered into a journey that takes time and work. But if you are willing to put in the time, there is no limit to what you will acco Read More
Before you can measure social media ROI you first need to define what you want to accomplish by setting SMART (Specific, Measurable, Attainable, Realistic, and Time-Bound) goals. In addition to being SMART, your goals also need to be tied to an impact on sales.

As I discussed in my previous blog Read More
Per Custora's newest research on e-commerce customer acquisition and customer lifetime value, shoppers who come through affiliates are 8% more valuable than average, being more likely to shop with the retailer more than an average customer. Read More

Startup Funding: Crowdfunding for Startup Businesses

Startup Funding: Crowdfunding for Startup Businesses Avatar Posted by businessbanter under Startups
From http://www.businessbanter.com 388 days ago
Made Hot by: tiroberts on July 11, 2013 5:32 pm
Startup funding using crowdfunding methods is a great way of raising funds for your startup without the need for venture capitalists or angel investors. Here are examples.... Read More

SEO Writing Myths That Can Get Expensive

SEO Writing Myths That Can Get Expensive Avatar Posted by sophia2 under Online Marketing
From http://socialmediatoday.com 385 days ago
Made Hot by: problogger78 on July 11, 2013 4:53 pm
SEO is fueled by quality content, so you want to make sure that your writing strategy is down pat. While it isn’t easy being an online writer, it is actually the website owners that can ruin SEO writing and fall into a costly trap. Read More

Free, Fast & Easy: A new way to communicate benefits to employees

  We know that as a small business owner, you have your hands full. Aflac has made it easier for you to communicate …
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