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First thing we have to understand in marketing is that attitude does not always lead to behavior. Read More

I must say I was really amazed by the number of stunning facts being tweeted. While they are not facts that would help you win a client or improve your skill set, these tweets really make you go 'OMG!'. Read More

Business owners commonly fall into the trap of becoming slaves to their businesses. This article identifies that this outcome is actually detrimental to the future prospects of the business, and it also provides tips to help the business owner operate more effectively, and reduce the hours dedicated to their business, to more realistic and sustain Read More

They are more likely to speak their mind and lash out about/at brands through online means (omg) — every 1 in 5 people are likely to do so. Read More

Whether you are in corporate strategy, marketing, sales, or public relations competitive intelligence is critical to your objectives. Why are so few formalizing the process? I’m not sure, but that smells like opportunity. Read More

This is the final post of a three part series dedicated to building a championship pipeline. At the end of last week’s article, I touched on the idea of “balance.” No, I’m not talking about work-life balance. I’m talking about the size and viability of your prospects.

Are you chasing mice, elephants, and ghosts? You may want to chase some more than others… Read More

The most important component in improving on the 80/20 rule is the front line sales manager. While yesterday we looked at the concept of changing the status quo in many sales situations, today we look at the role of the sales manager and their ability to truly lead, manage and coach. Read More

Every now and then we like to post questions we receive from our blog visitors and take the time to answer so that everyone can learn and also chime in with their own thoughts. Here’s a question asking about how to write a press release headline. Read More

I need to warn you this post is a bit more commercial than my standard content, but I use the tool I’m going to tell you about today so much that I think you will benefit from just learning about it.

I’ve been working for about three years to create an online team and project management tool, Intranet, file collaboration, and task management program to run my business and the Duct Tape Marketi Read More