This section contains posts about public relations and how it can help your small business. Articles on this subject include how to write and publish a press release, how to get media coverage, tips on how to create a perfect PR campaign and much more.

The Big Question: Finding Influencers for PR Activities

The Big Question: Finding Influencers for PR Activities Avatar Posted by amabaie under Public Relations
From http://spinsucks.com 4 days ago
Made Hot by: thelastword on May 22, 2017 11:48 pm
What are your tips for finding influencers to partner with for PR activities? Five experts answer the question. Read More
There is a trend in marketing that might surprise you.

It’s taking the internet by storm, growing mom-and-pop online shops and big brands to new heights.

But the power of this marketing channel doesn’t come from digital ads or a search engine. It’s coming from seemingly everyday people like y Read More

Great PR is All About Action

Great PR is All About Action Avatar Posted by smpayton under Public Relations
From http://www.eggmarketingpr.com 19 days ago
Made Hot by: bloggerpalooza on May 10, 2017 10:45 am
Consumers are far more advertising savvy than they once were. They know that companies are more than willing to promise everything under the sun. They are also conscious of the fact that actions speak far more effectively to the true motivations and values of a company that platitudes. Read More
Introducing Communications Consultant Lisa Duhart-Collins. Lisa specializes in strategic planning and placement of broadcast, print, and outdoor media. She’s also a seasoned public speaker, proposal and grant writer, and event planner for large-scale events. Read More
Is traditional PR dead? For decades, public relations success was measured by your ability to pitch a reporter and secure earned media coverage on the TV, radio or in newspapers and magazines. Today, we read most of our news online through news websites, apps, and our social media feeds. Social medi Read More
Recently, a 21 Handshake client asked us, “So, what does 21 Handshake do for PR?”

The client assumed that because our focus here is on digital marketing, we don’t really do PR. In the most traditional sense, the client was correct: we don’t have a team of seasoned PR specialists pitchi Read More
Presentations help speakers to communicate their messages clearly to the audience. Sometimes people lose focus and concentration when a speaker talks endlessly from his notes. Some speakers can keep the audience engaged without a presentation but most people need presentations to keep the audience Read More

PR on the Web: 4 Easy Steps for a Great Reputation

PR on the Web: 4 Easy Steps for a Great Reputation Avatar Posted by smpayton under Public Relations
From http://www.eggmarketingpr.com 176 days ago
Made Hot by: NolanGreen on December 2, 2016 11:21 pm
In the world of online business, reputation is everything. Whether you have a successful blog or an online store, consumers only know you by the presence you have online. Below are four PR tips you’ll need to keep a positive reputation on the internet. Read More
In this episode of the Better Than Success Podcast, host Nicole Purvy talks about “How to Get Good at Public Speaking Really Quickly”.
Public speaking is one of the biggest phobias in the world, and I give you tips to overcome any self doubt or phobias. Listen now to get good at public speaking re Read More

Why Every Entrepreneur Should Write a Book

Why Every Entrepreneur Should Write a Book Avatar Posted by popularpicks under Public Relations
From https://www.entrepreneur.com 250 days ago
Made Hot by: SimplySmallBiz on September 19, 2016 12:52 am
If content is king, then writing a book is the apex of content creation. Self publishing may not be the secret to getting rich, but here's a list of the other great reasons that writing a book can help you promote your personal brand, products and message. It may seem daunting and time consuming, b Read More

This Could Be One of the Most Underestimated Employee Benefits

What's more important than salaries at your small business? Small business owners and entrepreneurs sometimes believe they …
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BizSugar Contributor Builds Web Marketing Blueprint

From the beginning, Scott Dudley has focused on marketing for the Web, launching Lo Cost Marketing.com in November … More
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