Even as oil prices surge, the housing market contracts, Wall Street reels and multibillion-dollar deals falter, small businesses are flourishing and, in fact, are helping to buoy the economy, experts say. Last week, for example, a monthly report showed an increase in private sector employment in October of 106,000. That included a surge of 63,000
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What Economic Slowdown? Small Businesses Grow Stronger
From http://www.nytimes.com 1643 days ago
Made Hot by: on November 29, 2007 1:03 pm
Get Demographic And Geographic Market Research Data For Free
From http://www.pinnycohen.com 1643 days ago
Made Hot by: on November 28, 2007 10:42 pm
Market research has the power to make or break any business idea you have. Luckily, the U.S. Census Bureau tracks just about every useful detail about our cities. Whereas it would normally be a major headache to sift through all of the data, I use a site that cuts down my research time to just a few minutes. Enter ZipSkinny.com, still in beta, w
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What CEOs Will Admit Out of the Office
From http://www.inc.com 1644 days ago
Made Hot by: on November 25, 2007 1:43 pm
The 26th Inc. 500 Conference, held in Chicago in September, attracted a record crowd of founders and CEOs of America's fastest-growing companies. In between speeches, we asked a random sampling of 30 CEOs to describe their businesses back home, their love lives, and their political sensibilities. Here are the results of our completely unscientifi
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Heading Straight for the Gay Market
From http://www.emarketer.com 1643 days ago
Made Hot by: on November 24, 2007 10:20 pm
A century ago no one “dared speak its name.” Today, advertisers are eager to talk to gays, lesbians, bisexuals and transgenders. It is estimated that the gay, lesbian bisexual and transgender (GLBT) market in the US numbers approximately 15 million and represents annual purchasing power of $660 billion. ”With more disposable income and discretiona
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Women's Consumption for Sports
From http://www.bigresearch.com 1648 days ago
Made Hot by: on November 23, 2007 5:21 pm
Choosing between soap operas and the NFL is not something marketers may consider when putting together media allocation plans for reaching females. However, marketers may want to consider the NFL as an option as women are more likely to be regularly or occasionally watching sports than they are soap operas according to BIGresearch's Simultaneous M
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Bill extending Internet tax ban goes to Bush
From http://news.yahoo.com 1656 days ago
Made Hot by: on November 16, 2007 11:47 am
The House of Representatives approved legislation on Tuesday extending a moratorium on state Internet access taxes for seven years, sending the bill to the president to sign into law. Internet service providers say the price of Internet access could rise by as much as 17 percent if the moratorium on state taxes was allowed to expire.
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Social Media and Conversational Marketing Portends Revamp of Marketing P's
From http://blogs.mediapost.com 1656 days ago
Made Hot by: on November 14, 2007 1:22 pm
Social media and conversational marketing will outpace that of traditional marketing by 2012. Nearly 57% of respondents report that in 5 years time, what they spend on conversational marketing will be greater than that of traditional marketing, while another 24% believed it would be the same as traditional marketing. Significantly, 81% of marketer
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Cash Flow Improves, Confidence Falls For Small Business Owners
From http://blogs.mediapost.com 1661 days ago
Made Hot by: on November 8, 2007 3:01 pm
According to the Discover Small Business Watch, reports the DMA, economic confidence among small business owners continued to fall in October as many expressed increased pessimism about both the future of their own businesses and the US economy in general. The monthly survey of 1,000 small businesses with five or fewer employees shows that at 96.8
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More Americans Prefer To Give Gift Cards For Christmas, Survey Shows
From http://www.allheadlinenews.com 1661 days ago
Made Hot by: on November 8, 2007 1:21 pm
According to the latest Annual Holiday Survey commissioned by Deloitte, gift cards are seen as the top gift purchase for four consecutive years, with 69 percent of the consumers planning to buy them this year, compared with only 66 percent in 2006. The respondents plan to buy an average of 5.5 cards, compared with the 4.6 cards last year, at $36.2
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Cumulative Media Drive Purchase Intent
From http://blogs.mediapost.com 1669 days ago
Made Hot by: on October 31, 2007 10:34 am
A new guide from Magazine Publishers of America offers a comprehensive view of the role of media in influencing consumer purchase decisions and online behavior. The report analyzes cross-media accountability data from 32 studies to determine each medium's effectiveness through the purchase funnel. The overall findings indicate that:
* Med
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