21 Days To Unlimited New Business

21 Days To Unlimited New Business - http://bensettle.com Avatar Posted by waltgoshert under Direct Marketing
From http://bensettle.com 3689 days ago
Made Hot by: on July 15, 2008 4:20 am
Excellent audio interview and practical free or low-cost business growth ideas that work Read More

Is Your Small Business Missing This Vital Competitive Edge?

Is Your Small Business Missing This Vital Competitive Edge? - http://www.multisolutions.co.uk Avatar Posted by iandenny under Direct Marketing
From http://www.multisolutions.co.uk 3688 days ago
Made Hot by: on July 15, 2008 4:20 am
Despite the fact this plugs a neat postal service (UK only), it makes some good points on complacency - i.e. marketing spend on new clients can be a waste if you gain 10% more clients a year, yet lose 10% of existing clients by ignoring them. Read More
Hard-sell or soft-sell approach in your copy? What's the best way to go? Read More

Marketing stupidity on the grandest scale

Marketing stupidity on the grandest scale - http://bcs.targetmarketingmag.com Avatar Posted by waltgoshert under Direct Marketing
From http://bcs.targetmarketingmag.com 3713 days ago
Made Hot by: on June 20, 2008 2:28 pm
Denny Hatch, direct marketing guru, describes his unpleasant Kindle moment. "My Kindle arrived last week, and, in a word, Amazon's fulfillment stinks." Read More

Email Analytics Reveal Sweet Spots In Subject-Line Length

Email Analytics Reveal Sweet Spots In Subject-Line Length - http://publications.mediapost.com Avatar Posted by ArmadaIG under Direct Marketing
From http://publications.mediapost.com 3728 days ago
Made Hot by: on June 4, 2008 12:42 am
Email marketing analytics have led Dela Quist, CEO of London shop Alchemy Worx, to discover a sweet spot for how long subject lines should be. He says open rates climb when the subject lines are in the 50-character range or 80-character range. But, perhaps counterintuitively, they fall in the middle when the length is 60 or 70. Read More
When working on the promotion of your website, one thing you need to consider is that the traffic you receive and your presence on the major search engines is not the whole story! You need to ensure that all that extra traffic is converting to sales for you. There is no benefit to your business if you're not making the sales/generating the busine Read More

3 Multichannel Trigger Campaigns That Work

3 Multichannel Trigger Campaigns That Work - http://tmt.targetmarketingmag.com Avatar Posted by ArmadaIG under Direct Marketing
From http://tmt.targetmarketingmag.com 3780 days ago
Made Hot by: on April 14, 2008 5:50 pm
Multichannel trigger marketing uses customer behaviors (internal triggers) and outside factors, such as seasons and life-cycle data (external triggers), to develop timely, relevant, one-to-one communications. Trigger marketing campaigns take advantage of both print and online vehicles to encourage a specific consumer response. As 100% variable Read More

The Growing Influence of Online Social Shoppers

The Growing Influence of Online Social Shoppers - http://www.emarketer.com Avatar Posted by digitalsmash under Direct Marketing
From http://www.emarketer.com 3786 days ago
Made Hot by: on April 7, 2008 12:31 pm
Who do consumers trust? Increasingly, each other. Read More
From the page: " Trendspottings does it right. By emulating their approach you can improve your eNewsletter results."

I've got to admit, the visual for this newsletter is really, really, really good. Read More

Six Tips for Direct Mail Gifts

Six Tips for Direct Mail Gifts - http://www.targetmarketingmag.com Avatar Posted by suzyQ under Direct Marketing
From http://www.targetmarketingmag.com 3815 days ago
Made Hot by: on March 8, 2008 9:18 am
Premiums are known to boost open rates, response, cash with order and other kinds of consumer behavior. Read on for a few good tricks to using these gifts well in direct mail packages. Read More

This Could Be One of the Most Underestimated Employee Benefits

What's more important than salaries at your small business? Small business owners and entrepreneurs sometimes believe they …
Subscribe

Devesh Sharma Finds Success as Blog Entrepreneur

He's just 18, but with a collection of blogs and Websites in a range of targeted niches, including BlogPreneurs and … More
Editor's Picks


It's time to up your game with video on BizSugar!
Post your small business video to BizSugar today!
Share your small business tips with the community!
Have you tried BizSugar's new video posting feature?