Advertising section includes posts regarding small business advertising. This section will inform and educate SMB owners on how to advertise their small business on a budget, while reaping all the benefits.

Big Data & Small Business Marketing

Big Data & Small Business Marketing Avatar Posted by tomshark under Advertising
From http://www.capturecommerce.com 9 days ago
Made Hot by: LimeWood on July 29, 2014 7:41 pm
It’s about your ability to respond in a timely fashion. If so, you can do things, but the question is how do you respond and the more data you have the more options you have for response. Read More
Does advertising on Facebook really work?
Yes and no. For most small businesses, probably more on the “no” side. That is, unless you really know what you are doing when it comes to creating an effective advertising campaign. Read More

Advertising On Facebook? This Can Save You Your Account

Advertising On Facebook? This Can Save You Your Account Avatar Posted by ledux under Advertising
From http://easym6.com 54 days ago
Made Hot by: DigiTechBlog on June 18, 2014 7:23 pm
Facebook is the way to go for paid traffic these days. Traffic from Facebook can drive insane returns on investment, because you can laser target the people you want to advertise to. Facebook has an option called custom audiences, where you can upload lists of people who you want to advertise to an Read More
Videos are an effective and engaging means for marketing and branding your company. Often times when you search online you’ll find an abundance of videos on any practically any subject. However, with these abundance of videos creates competition between companies. This means you need your videos to Read More
In 2013, marketers dropped a record $42.8 billion on internet advertising according to the trade group Interactive Advertising Bureau. To put that into perspective, during the same year, only about $40 billion was spent on broadcast television ads. But here’s the kicker: an estimated 36% of the bil Read More

[Podcast] Targeting: Facebook Ads vs Google Adwords

[Podcast] Targeting: Facebook Ads vs Google Adwords Avatar Posted by Wishpond under Advertising
From http://blog.wishpond.com 65 days ago
Made Hot by: techmedia on May 31, 2014 12:42 am
In Wishpond’s inaugural weekly podcast, online advertising experts James Scherer and Krista Bunskoek go head to head, debating the targeting options, and benefits, of Facebook Ads vs Google Adwords. Read More
Here are top digital marketing mistakes to strictly avoid in the highly competitive beauty industry. These will help you carve out your own space amid big players of the market. Read More
An about us section is meant to get across what you do, how you do it and why it's what your customer needs in a concise format. Writing one can be challenging, but by following these three steps, you can handle the task and create a polished finished product. Read More

3 Must-Have Ad Extensions to Increase CTR

3 Must-Have Ad Extensions to Increase CTR Avatar Posted by PJakober under Advertising
From http://grouptwentyseven.com 84 days ago
Made Hot by: LimeWood on May 10, 2014 11:25 am
Here's our list of three must-have AdWords ad extensions that are proven to increase your PPC ad's click-through rate (CTR). Read More
By Sabina Stoiciu

Every business strives to become a brand in time. As this is not just something that happens overnight, the brand is built slowly, constantly and through various ways. Elements like written materials, online communication channels, and promotional objects can contribute to buil Read More

Free, Fast & Easy: A new way to communicate benefits to employees

  We know that as a small business owner, you have your hands full. Aflac has made it easier for you to communicate …
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Rahul Varshneya @rahulvarshneya Helps You Get Started

If you want to know what not to do when starting a business, Rahul Varshneya is your go to guy. Of course, he can also … More
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