Archive for the 'Social Media Tips' Category

Small Business Gamification: Game On?

gamerMany people enjoy games, they're quite addictive. Even those that aren't glued to an Xbox or Wii system 24/7 in their downtime have a tendency to get caught up in them. Take Facebook for example. Farmville and Mafia Wars have enticed many players into their realm and a lot of them are not what would be considered seasoned gamers. Games can be a big draw. As the old saying goes, "All work and no play makes Johnny a dull boy." Games …

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The Cost of Social Media: Is It Too High?

social mediaThe topic of social media is a mixed bag for many. I know, that seems hard to believe, right? Everyone has jumped onto the social media bandwagon - haven't they? Not exactly. Especially when it comes to small businesses in particular. And for some, the cost of social media is too high. I know you're scratching your head, "What do you mean, it's free!" Again, not exactly. I recently read some points regarding the costs involved: "The …

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Niall Devitt of Bloggertone on Marketing Your Blog

Niall(Niall Devitt is part of the driving force behind Bloggertone, a fascinating business blogging community based in Ireland, and is no stranger to social media marketing either. Last week Bloggertone published a tongue-in-cheek post on blogging's demise by community member Anne Perez. Below, Niall talks about seeing blogging as a genre of social media and how social media can be used to market your business blog.) Hi Niall. Thanks so much …

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Why We Still Love Business Blogging

Why We Still Love Business BloggingIt might seem strange to some folks that as a leading social media business site we here at BizSugar.com still love business blogging so much. In fact, it's generally assumed that with the rise of social media sites on the Internet today, blogging is on the decline. See this admittedly tongue-in-  cheek post recently by our friends at Bloggertone.com via BizSugar about the death of the blog, a death that has been prematurely reported …

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Building Your Brand With Social Media

building your brand BizSugarBuilding your brand is one of the most important things you can do with social media. This is probably not news to you. But how do you go about building your brand? Where do you look for inspiration and how do you know that you're headed in the right direction? Last week, a few members of Scott Fox's ClickMillionaires community asked me about the origin of the BizSugar name and logo. I decided to do a bit of research and contacted BizSugar's …

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Attune Foods: Harnessing Healthy Living w/ Social Media

annelies_redWe’re back with another SMB social media interview! Last month we introduced you to Naked Pizza Co-Founder and Chief Brand Architect Robbie Vitrano who shared the story of how one pizza chain was using Twitter and Facebook to not only sell healthier pizzas, but to start a greater conversation about diet-related obesity. If you missed our social media interview with Naked Pizza, we had a great chat. This week we have another SMB rockin’ …

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10 Tips for a Relaxing Small Business Community

relaxing small business community BizSugarWe've talked recently to both Laura Petrolino of 365 Days of Startups and Scott Fox of ClickMillionaires about how to create and manage small business communities that create value for your followers. As community manager here at BizSugar.com, I strive, with our global team of moderators, to create a relaxed environment where members, including small business owners, those working in small business or interested in small business …

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Scott Fox on Building Small Business Communities

Scott Fox(Editor's note: For those of you who don't already know, Scott Fox is the creator of what he likes to call the "friendliest" small business coaching community online, ClickMillionaires.com. Like us here at BizSugar.com, Scott knows the value of small business communities not only as a way to help others but as a small business model in their own right. We were glad to have a chance to sit down and talk with Scott about communities and …

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How To Deal With Social Media Feedback

Tin Can PhoneSocial media is a two way street allowing your small business to communicate with your network of fans and potential customers and allowing them to talk to you resulting in both positive and sometimes negative feedback. Whether it is on BizSugar or on another social media channel where your business might participate, how you deal with and react to this feedback can be a critical part of defining your brand or business. At …

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Naked Pizza: Creating A Healthier World Through Pizza & Twitter

nakedpizzaWelcome! It’s the last Wednesday of the month which means it’s time to take a step back and interview another small business who we think is rocking social media in a pretty cool way. This week we’re excited to share a recent conversation we had with Robbie Vitrano, co-founder and Chief Brand Architect of Naked Pizza. If you’re not familiar with Naked Pizza, it’s time that you are. Not only are they doing pizza better by encouraging …

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