Archive for February, 2011

Interview: How PETCO Uses Social Media

daniel_sundinReady for another social media and small business interview? Last month we interviewed Adam Wallace, the Director of Digital Marketing at the Roger Smith Hotel, to understand how one independent hotel was using social media to build its brand and get customers in the door. Today, we’re talking to a slightly larger brand as we chat with Daniel Sundin, Community Manager at PETCO. 1. The PETCO brand has developed a strong presence …

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Troubleshooting Tips: This Is The Swan Song For Your BizSugar Submission Worries!

Swan Song Troubleshooting TipsHello again, BizSugar members, and thanks for being part of our small business news and information community. As you know, even with the best online communities, from time to time technical problems can arise. And though we try to respond quickly to any issues regarding the site at large, some difficulties occasionally arise which are easier for members to resolve or have to do with how some sites interact with our community. In …

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10 Ways To Feed Your Customers With Social Media

customers social mediaWe've blogged before about the benefits of social media for your small business here at BizSugar.com or using other social media sites. But as Anita Campbell, founder of Small Business Trends observes, using social media simply as a tool to market to potential new customers is missing a huge part of what social media can do. Use your social media efforts not only to acquire new customers and clients but also to find ways also to …

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What’s in Your Small Business “Field of Dreams”

Small Business Field of Dreams BizSugarIn the movie "Field of Dreams," Kevin Costner is famously told "If you build it. They will come." We think the same is true of your small business. And to that end, a few weeks ago we asked BizSugar members the simple question "What is your number one small business goal in 2011?" Our hope was that by doing a bit of crowdsourcing, we could mine our great small business social community for some ideas that contributing members might, …

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10 Bright Ideas: Using Social Media for Your Small Business

Bright Idea Social Media Small Business BizSugarYou might have already guessed that here at BizSugar.com we're HUGE fans of social media for small business. But while plenty of people are talking these days about how useful social media can be for your small business, it's been our experience that many entrepreneurs have only scratched the surface of what social media can do. So without further delay, here are our favorite 10 bright ideas for using social media to see greater …

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