Comments on: Explore Our Small Business Categories

By: Martin Lindeskog

Martin Lindeskog — Mon, 15 Feb 2010 01:32:30 +0000

Anita: Thanks for your reply. I think it is a good idea to write a post on the size of small business! Shawn: Don’t you think so?! *wink*

By: Anita Campbell

Anita Campbell — Thu, 11 Feb 2010 15:20:02 +0000

Hey Martin, That’s a great point you raise.

We certainly welcome tips from/about all size businesses. It’s just that our sweet spot is “small businesses” which I roughly define as businesses with 100 or fewer employees.

To some people a business with 75 employees would be a midsize business. Some people might even consider it a “large” business.

I guess we can’t be completely definitive. There will always be some vagueness.

Maybe the definition of a small business vs. a midsize business vs. a large business would make a good post for Shawn to write about some time here on the blog … and we could ask readers what they think.

Anita

By: Martin Lindeskog

Martin Lindeskog — Tue, 09 Feb 2010 18:01:15 +0000

Anita:

I agree with you on this issue. A question about the tagline, “Share small business news and tips.” I have seen comments by users who are working at a mid-size or big company and still wants to submit entries to bizSugar, comment on general business news and tips that could be applicable to all kind of sizes, e.g, solo entrepreneurs, micro businesses, small businesses, mid-size and big companies. The term small and mid-size could be different on markets outside North America, other areas and countries.

By: Anita Campbell

Anita Campbell — Sun, 07 Feb 2010 15:32:22 +0000

A couple of people have asked recently why we don’t have a “small business” category. The reason is that the entire site is about small business topics.

If you look at the website tagline, in the header, it says “share small business news and tips.”

So if you start with that premise, then everything should somehow be related to small businesses.

However, if we were to put in a category called “small business” it would quickly become a hodgepodge. Anything could go into that category.

Then it becomes hard for people to search by topic, because the site then would end up being just a single category. We’d have “category dilution.”

So I don’t think a single topic called “small business” is that useful on a site that is entirely about small business. I can certainly understand it on a different type of site, such as CNN, where the site covers all kinds of news for consumers, large businesses, etc. But not here where the single unifying theme is small business.

That’s my thinking on that topic… but I am open to alternate opinions if anyone cares to weigh in.

What do YOU think? Should we have a “small business” category?

- Anita