According to research firm IDC, Microsoft is now the 5th largest tablet seller, based on shipments of its Surface Pro tablet designed for business users. Microsoft still only has 1.8% market share but that's better than a year ago when it had zero market share.

And an upbeat ad campaign that features professional dancers around a conference tablet in a highly choreographed "dance" is capturing attention of business users.



Comments


Written by tiroberts
1082 days ago

It doesn't surprise me that their upbeat campaign is working in their favor. Hype seems to work for every niche for a certain amount of time.

Ti



Log in to comment or register here.

This Could Be One of the Most Underestimated Employee Benefits

What's more important than salaries at your small business? Small business owners and entrepreneurs sometimes believe they …
Subscribe

Please Welcome Chris Hamilton, "Contributor of the Week"

We are so psyched to announce yet another BizSugar "Contributor of the Week", Chris Hamilton of Sales Tip A … More
Editor's Picks

Post your small business video to BizSugar today!
Did you know you can now post video on BizSugar?
It's time to up your game with video on BizSugar!
Have you tried BizSugar's new video posting feature?