How Good Web Design Can Make You Hate A Brand: PayPal

How Good Web Design Can Make You Hate A Brand: PayPal Avatar Posted by VisibleLogic under Technology
From http://www.visiblelogic.com 1717 days ago
Made Hot by: LadySophy on February 9, 2013 5:54 am
A look at how PayPal's web site design makes you frustrated with them. Even though the web design is good, the overall brand experience is poor.





Comments


Written by HeatherStone
1712 days ago

Emily,

In the case of applications like PayPal, design is definitely a huge part of branding. We're not just talking about the visual design of the site or the logo, of course, but about the degree to which user experience is affected by overall Website design. In this case, a better Website would mean a whole new business, so, yes, definitely, anyone who can come up with a better design resulting in an easier online payment option certainly has a ready-made niche.



Log in to comment or register here.

Give millennials a reason to stay - The benefits that can help you retain young talent

Job-changing is fast and furious in the early years of millennials’ careers: Young adults born in the early ‘80s …
Subscribe

The Next Big Markets for Small Business -- China and India?

That's right, you don't need to be a massive global corporation to take advantage of emerging markets in China and … More
Editor's Picks


Have you tried BizSugar's new video posting feature?
It's time to up your game with video on BizSugar!
Share your small business tips with the community!
Post your small business video to BizSugar today!