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Channel becoming more important to SaaS vendors: report - Computer Business Review

Channel becoming more important to SaaS vendors: report - Computer Business Review - http://www.cbronline.com

Posted by avangate under Technology
From http://www.cbronline.com 3918 days ago

About 66% of firms believe that reseller channels play a strategic role in growing revenues for their SaaS products, according to a new survey.

Forrester Consulting's Technology Adoption Profile (TAP) survey, conducted on behalf of Avangate, revealed that independent software vendors (ISV) plan to invest in technology to support the channel to obtain and maintain customers.

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