BizSugar.com › Success Stories › This is Exactly How I Killed My Startup - Launch Solid

Going into a stealth or secret mode, forced you to go down the rabbit hole of going-with-your-gut ideas. This rabbit hole can be pretty deep, and it’s much easier to get out if you have someone who at least knows what you’re up to, and is able to give you feedback. We should have put our ear to the ground, spoken to our target audience, gotten to know them deeply, way before a single line of code was ever written.