Marketing Is About You!

Marketing Is About You!  - http://takisathanassiou.com Avatar Posted by tathan under Strategy
From http://takisathanassiou.com 3667 days ago
Made Hot by: SJC on April 6, 2014 9:56 pm
The new economic conditions, the rise of the social media and the internationalization often neglects, one of the main marketing principles! That the exceptional good marketing focused on YOU!

Marketing tries to make you feel special and part of a larger entity (culture, community, group, etc). It is not something for everyone to do and, certainly, it is not something of a mass nature! Its success or its failure is not just to make you buy something! It is to hooked you up with an idea, a specif brand or a perspective of the world, totally different from the ones in mainstream.





Comments


Written by lyceum
3661 days ago

Takis: I look forward to this post. I am a subscriber of a rational philosophy, Objectivism, and ethics is one part of an integrated system of ideas.



Written by tathan
3660 days ago

I could not agree more, dear Lyceum. The article is already in my site! Take a look.



Written by lyceum
3663 days ago

Takis: Great to see your smile! :) What is your next post in the pipeline?



Written by tathan
3662 days ago

My next post dear Lyceum, is a guest post by a very talented young lady(Paige Donahue). She writes a small guide on Becoming an Ethical Blogger, and she made some very clever observations about blogging in general. I hope you will enjoy it!



Written by lyceum
3663 days ago

Takis: Thanks for your kind words! Keep up with your great work! You are sharing thoughtful perspectives all the time! :)



Written by tathan
3663 days ago

:)



Written by lyceum
3663 days ago

Takis: I recognized that, but I wrote the word personal branding, because I thought it fitted well with the subject title! ;)



Written by tathan
3663 days ago

Thank you Lyceum, it is a very valuable remark. I should consider more! Thank you again for your comments!



Written by lyceum
3665 days ago

Takis: Yes, marketing is all about you, that's why it is called personal branding.



Written by tathan
3664 days ago

actually I was referring to a broader marketing sense not just for personal branding. thank you Lyceum for your comments.



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