BizSugar.com › Strategy › Does blogging really matter to your small business?

In internet marketing, it has been said more often than not that content is king and words speak even louder than those bright and flashy images. Well-written, informative and creative content always forms an integral part of search engine optimisation. Companies operating within their respective core industries are vying hard to offer their customers the most relevant and the most updated information. It can be said, that to an extent, blogs suffice their purpose and most of the people today look forward to reading blog pages of different brands and companies.