With Zara founder Amancio Ortega now ranked as the world’s third richest man after Carlos Slim Helu and Bill Gates, it’s a good time to take a look at the disruptive growth strategy he used to build the company into a global retail juggernaut. If you are not familiar with the brand think of Zara as the European version of The Gap where you can find affordably-priced copies of the more expensive brand’s collections. Zara is known for “fast fashion” wherein the focus is on making a profit with many short run collections that often sell out within a month rather than the traditional model wherein a company introduces just one or two collections per year.
Who Voted for this Story
How can your small business "insure" success? Ryan Hanley, our latest BizSugar contributor of the week, can answer that … MoreMore Contributors
- Own A Business? Here's How To Write Off Your Next Vacation - Forbes
- Would you ever go back to a regular job? Some business owners say yes
- 6 Phrases That'll Make You a Better Blogger
- Facebook Fraud Killed Your Fan Page Engagement: Here Are 3 Ways How To Get It Back
- 6 Ways to Get a Bigger Tax Refund