BizSugar.com › Strategy › Being Authentic – Going Your Own Path

When we’re not authentic to who we are, we are really saying that we don’t believe we can be, that others would be so unaccepting of who and what we are about that we have to think and act like they do in order to be accepted. Sadly, what they don’t realize is that they blend in – not stand out which keeps them from growing and leading their businesses effectively.