Want to know the secret to email follow up?
TWO WORDS: Subject line.
Because that's the only thing customers see.
Because that's the only thing customers have the time to read.
Because that's the only thing customers will use to decide whether or not to open it.
Because that's the only way you can immediately differentiate yourself in their inbox.
12 Ways to Get Customers to Open Your Email FIRST
Posted by
digitalsmash under Strategy
From http://hellomynameisscott.blogspot.com 1873 days ago
Made Hot by: on May 5, 2008 1:46 pm
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Comments
1871 days ago
1872 days ago
Using deceptive subject lines to reach new prospects violates current spam laws and some new ones that are under consideration.