Blogging has come a long way in the past few years, from a social release for narcissists, to today’s required vehicle for promoting your consulting business and gaining valuable online exposure. Even with product businesses, it’s the ultimate way to build your brand credibility, bring in customer leads, and get feedback from your target market.



Comments


Written by HeatherStone
283 days ago

Good advice for just about every business owner, Martin. There are many advantages to blogs over more traditional Websites but certainly ease with updating content is a big one. Thanks for the rundown and I certainly hope other consultants will take your advice.



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