Everyone in the business world has heard of the old bestseller by Geoffrey A. Moore titled “Crossing the Chasm,” but most entrepreneurs have no idea how it relates to them. In fact, it’s all about the “focus” required to get early stage technology products across the deadly chasm from early adopters to mainstream customers.
May 13, 2014
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Paul Cox was looking for a way to cut back on the hours he was spending on his business. Like many entrepreneurs, Cox … MoreMore Contributors