7 Ways Smart Startups Tune In To Customer Feedback

Posted by martinzwilling under Startups
From http://blog.startupprofessionals.com 3168 days ago
Made Hot by: bloggerpalooza on August 25, 2015 12:13 pm

Entrepreneurs and business executives seem to be even more focused on their technology than the rest of us, and less inclined to listen to the voice of the customer, even if they remember to ask. Real two-way conversations with real customers, including the all-important body language, are unheard-of these days. Being connected to the Internet many hours a day is not enough.

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Comments

Written by lyceum
3165 days ago

Good post on how to handle customer feedback, but to give some constructive criticism, I don't agree on point 3:

"Eliminate pride and ego from the equation. If your customer senses your ego is talking, they know you won’t be able to listen. Pride is good, but can easily be heard as selling. You can’t listen if the customer isn’t talking, so make sure more than half of the conversation is input rather than output."

You should be pride of your work and listen to your customer at the same time. It is called the trader principle. Nobody else than you (read: your own self, i.e, your ego) could be talking. It is time to understand the true meaning of the word, ego.

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