Having the best solution is a good start these days, but a solution alone is no longer enough to keep customer attention and loyalty. They expect to be surprised and delighted as well by their pre-purchase experience and post-purchase interactions. The most memorable businesses, like Starbucks and Apple, no longer sell products, they sell ‘experiences’ with a product at the center.
6 Steps To Refocus Your Business On Customer Delight
Posted by martinzwilling under StartupsFrom http://blog.startupprofessionals.com 2989 days ago
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