BizSugar.com › Startups › 5 Reasons Every Smart Business Owner Seeks A Mentor

Advice is cheap. As a new business owner, you don’t have to take any advice you hear, but failing to listen and learn from someone’s prior experience can cost you a fortune. As a long-time mentor and business advisor, I find it ironic that many look only to friends for advice. They forget that friends tell you what you want to hear, while good mentors tell you what you need to hear.