Starting up a business is both exciting and challenging. This blog post will give you 5 practical tips on how to reduce your startup failure risks.
5 Practical Tips on Reducing Startup Failure Risks
Posted by ivanpw under StartupsFrom http://www.bizpenguin.com 3993 days ago
Made Hot by: MasterMinuteman on April 23, 2013 8:16 pm
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Comments
3991 days ago
I have to disagree with your last tip though. I believe you have to focus on products, first and foremost. If you build great products the customers will follow even without spending a lot on marketing. I agree that sales and marketing is important, but you cannot put it ahead of your products.
3981 days ago
Thanks for your valuable insight.
While I agree that we all need to build great products, I learn from my first-hand experience that great products without proper marketing is, well, just good for my ego, IMO.
I say, "My product rocks! Woot!" - the market says, "So what? I've never heard of it!"
I think that the best approach is to never stop improving our products while keep on pushing our marketing efforts - in the mean time, we should focus on how to do all of those efficiently and effectively.