BizSugar.com › Startups › 3 Great Ways to Get That Startup Cash You Need in 2015

In addition to a terrific idea, one of the first things any startup needs is cold hard cash. Even if your idea is nothing short of brilliant, without financial backing, your idea may never see the light of day. Every day, startups of all types struggle to come up with the money they need to keep the doors open. The reason it’s so challenging to land the money needed is because wooing investors is an art form and not a science. Here are three of the best ways you can go about securing the money you need to keep your idea alive.