Traditional marketing says you have to “push” your message out to customers, over and over again, to get you remembered. A more effective approach in today’s Internet and interactive culture is to use “pull” technology to bring customers and clients to your story. You pull people in by providing new content with real value on your website at least every few days.



Comments


Written by mallaharidat
586 days ago

Great message! The focus on content and great tools on the website proper are key. What do you suggest on the actual promotion? What strategies can get others reading your content?



Written by funjobsforseniors
586 days ago

Good post. Easy to read. Agree that fresh content and no pop ups help readers.



Log in to comment or register here.

Three Key Voluntary Policies for Women

Today 4 in 10 women are the sole or primary breadwinners for their families,¹ and they do more than twice the amount …
Subscribe

Mike Abasov @Mike_Abasov Serves Business With a Smile

The smile on Mike Abasov's face reflects the joy he feels every time he helps entrepreneurs reach their … More
Editor's Picks

It's time to up your game with video on BizSugar!
Did you know you can now post video on BizSugar?
Post your small business video to BizSugar today!
Have you tried BizSugar's new video posting feature?