A couple of weeks ago I admitted in a post that I don't see the value of location-based social media. There were some great comments posted on this blog and in LinkedIn discussion posts. Some had examples of effective location-based marketing campaigns (like Starbucks discounts given to Foursquare "mayors"). Many others recognized that while there may not be apparent marketing benefits yet, location-based media is fun and therefore relevant.
It looks like Yahoo! agrees that location-based media has great potential...
Yahoo!'s New Location-Based Tool
Posted by pathenry123 under Social MediaFrom http://smallbusinesscommunity.blogspot.com 5104 days ago
Made Hot by: stillwagon428 on June 1, 2010 3:57 pm
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