BizSugar.com › Social Media › Why I will not share my social media predictions for 2015

Every end of year, the social media experts are summoned. They must share what they think will happen for the next 12 months.

“This year will be visual.” “You can expect mobile to take over.” “Marketers and brands will shift focus towards a more human approach.” “It’s the era of brands as publishers.” “Providing value will allow you to stand out.” “Visual storytelling will rock the online realm.”

I have nothing against predictions. They matter to many of us. However, in over six years as a professional in this industry, I have seen too many repetitions.