In this post, I’ll explain how EdgeRank works, how to create a more effective Facebook posting strategy, which updates work best, how to reach more fans and ultimately – how to optimise Facebook’s marketing potential for your business and brand.





Comments


Written by Sian Phillips
4238 days ago

Wow - some great points that I need to take on board. Facebook always seems a mystery to me - sometimes it works well for me and sometimes it doesn't. You've pointed me in the right direction Niall....yet again.



Written by elainerogers
4238 days ago

A fantastic post Niall, and very informative - thanks for compiling!

I find the Affinity aspect re Edgerank (closeness) very interesting. I hadn't realised that FB was using intuitive data for calculating Edgerank. Semantic is here to stay it seems.



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Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!
Share your small business tips with the community!