The 68 Most Influential Small Business Leaders on Twitter

Posted by ShawnHessinger under Social Media
From http://blog.dandb.com 4667 days ago
Made Hot by: Small Business Manifesto on July 11, 2011 3:42 am

Dunn & Bradstreet has compiled an incredible list of the 68 most influential small business leaders on Twitter using their own proprietary algorithm. BizSugar CEO Anita Campbell is on the list as are many other folks whose names you no doubt run across quite frequently. They include Chris Brogan, Gary Vaynerchuk, Brian Clark, John Jantsch, and Darren Rowse to name but a few. Hope this is a helpful list in terms of figuring out who to connect with on your own Twitter account.

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Comments

Written by MarkT
4211 days ago

Wow this is a great resource. Most people fell in about where you would think that they would. I am surprised though that Derek Halpern and Guy Kawasaki didn't show up higher on the list.

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Written by 4realz
4667 days ago

Hey Businessavante: The numbers (in terms of follows and whatnot) definitely mattered, but it's not as important as you might think. The real goal with the first iteration was to use people from the community who are selective in who they follow to get a HUGE list of people likely to be influential to the community. I've done the analysis many times on many different communities and whether it's limited to

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Written by ShawnHessinger
4667 days ago

Duncan,

There's a Wall Street Journal article that goes into a bit more depth about how the list was compiled. It is in one of our Small Business Trends roundups for last week, "More Tips for the Online Entrepreneur" on July 4. I may post it here also a bit later.

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Written by businessavante
4667 days ago

Hi Shawn.

I see Anita made the list!

I'm confused about their stated methodology - starting w/people who followed over 50 but less than 1,500, and had 3x as many more followers to prove their influence. It looks more like they picked a lot of famous names, then maybe checked who they followed, because who on this list only follows less than 1,500?? For the 2nd iteration they had to follow less than 10,000 people, but how did they get the 1st iteration if not just by using known biggies?

Duncan

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