Mobile Advertising Just Got Easier for Small Businesses

Posted by NetworkSolutions under Social Media
From http://www.networksolutions.com 4333 days ago

Reaching consumers on their mobile phones is about to get a little easier—and more affordable—for small and midsized businesses, thanks to some major changes announced by Google and Facebook.

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Comments

Written by DevBhatia
4304 days ago

At my company, we've been testing both these formats. The Facebook ads do not cost out for local Small Businesses looking for calls. The Google ads work best as search, because the call quality is high. This makes intuitive sense. Search ads, whether banners or text, are displayed when people search on their phones locally. So if you're searching for "podiatrist" in San Francisco, odds are high that you are ready, willing, and able to book an appointment right now. At mTrax (http://mtrax.com) we're setting up SMB clients in mobile search on Google, Yahoo, and Bing (and if Facebook ever starts costing out, we'll be there too!).

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Written by HeatherStone
4332 days ago

Rieva,

Mobile is becoming more and more important to small businesses everyday. It's nice to hear that the advertising component so potentially important to small entrepreneurs as a way to get their message across, is becoming easier to use.

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