BizSugar.com › Social Media › Is Blogging Still A Great Marketing Tool [podcast]

Anna Farmery speaks to Leslie Samuel (Become a Blogger) about blogging and asking whether blogging has been overtaken by many other social tools or whether we should still see blogging as a critical part of our marketing strategy. Why work should be about having fun! Is blogging dead? Why blogging is not a business model? Will blogging drive customers to your website? Why blogging should be seen as a business asset. Has the role of blogging changed? Why you should build a blog rather than basing your business on social networking sites.