BizSugar.com › Social Media › Influencing Consumers Through Social Media Competitions 2014 - infographic

Whether there is any real value for brands to run competitions on social media. To separate facts from assumptions, TAMBA conducted an online survey amongst 896 people who have regularly enter competitions. ‘The assumption some promoters make that people who enter competitions regularly are not potential customers.’ – Anonymous respondent on frustration with how competition. entrants are perceived.