BizSugar.com › Social Media › How To Plan A Social Media Budget – 3 Things To Consider

Even (or rather, especially!) a small business should make sure that their social media efforts fit into their annual budget. And even if a small business is choosing to utilize social media as a more affordable marketing option, a budget can keep everyone on the same page and identify areas to improve. Here are three main budget “buckets” to consider when planning a social media budget.