BizSugar.com › Social Media › How to Improve Your Instagram Marketing Strategy in 2017

Instagram is the darling of the marketing world, and it’s easy to see why. It has more than 500 million active monthly users, who share an average of 95 million photos and videos and ‘like’ more the 4.2 billion posts per day. According to emarketer, 50% of global brands now have a presence on this channel, and the successful ones post an average of five times a week. And all this effort is not in vain, says Instagram Advertiser statistics, as 50% of Instagram users follow at least one business, 60% say that they learn about a product or service on the platform, and 75% of Instagram users take action, such as visiting a website, after looking at an Instagram advertising post. Powerful stats!