BizSugar.com › Social Media › How to Deal With Social Media Without Losing Your Mind (or Your Reputation)

By Jean Dion

Busy executives everywhere are told, over and over again, that social media is a must for their success in the marketplace. Just by logging on and speaking out, they’ll gain consumers hand over fist, and gain the success they’ve only dreamed about in the past.

In a way, this is true. In fact, the statistics suggest that social media really should be part of the future for any successful company, but few are positioned to do it right.