How the New FTC Regulations Affect Social Media Marketing

Posted by CateCosta under Social Media
From http://socialmediatoday.com 3680 days ago

In March 2013 new FTC regulations targeting mobile, online and social media advertising were introduced to help raise consumer trust. Learn what these regulations mean for social media and how to properly implement the changes.

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Comments

Written by HeatherStone
3677 days ago

Hi Cate,

These regs were unveiled last year, of course, but I wonder how many people are aware of them even now. Have you seen any examples of people who are still occasionally crossing the line on these?

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Written by CateCosta
3677 days ago

Hi Heather: I posted because I don't think many people are aware even though they are from last year...and I didn't hear much discussion about it last year when they came out, so it's not surprising that people don't know.

I definitely see violations all of the time all over social media.

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