Virtually everyone is on social media now, and brands are leveraging this fact through excessive advertising on the platform.

In the middle of it all, the question of trust is getting lost somewhere in the haystack. Think about it: everyone is advertising, everyone is looking to build an online presence; there is brutal competition but where is the trust factor? Business transactions have always happened on the basis of trust. A customer will only stick to a brand if they trust it.





Comments


Written by tasowirecy
287 days ago

[Moderator’s note: spam comment removed. ^ML]



Written by lyceum
287 days ago

The referral marketing process is as follows: know, like, TRUST, and then doing business, i.e., referrals.



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