Snapchat has majorly transformed since its launch in 2011. Notoriously created to send "private" disappeared photos, Snapchat has grown up now offers branded and interactive filtering options, live new stories, and even a feature that allows you to send cash to friend. But as marketers rush to build brand on Snapchat, they are finding it increasingly difficult to target specific audiences and measure ROI. To learn more about how people are actually using the app, the team at +NewsCred surveyed 100 Snapchat users, and compiled the results in an infographic.
How Consumers Really Use Snapchat - Infographic
Posted by
irfanahmad1989 under Social Media
From http://www.digitalinformationworld.com 2985 days ago
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Comments
2985 days ago
Thanks so much for the helpful post. Unfortunately, SnapChat is one of those platforms small business owners just continue not to get. This despite the expansion of the platform ad the potential to reach certain audiences.