BizSugar.com › Social Media › French Fry Entrepreneur Builds Empire with Facebook

The next time you hear someone say social media can't drive sales or isn't important as a marketing tool, just remember Ryan Smolkin. Smolkin launched his chain of poutine restaurants featuring the Canadian French Fry treat using nothing but Facebook and Twitter to drive word of mouth. Today, Smolkin has 60 stores with $28 million in total sales.